More than 100 business people and entrepreneurs at the conference by Toni Mates on how to sell with your heart

Yesterday, over 100 companies and entrepreneurs attended the course Sell With the Heart: Success Strategies for Sales, which was given by Toni Mates in the Joan Oró Auditorium of the Parc Científic de Lleida. The activity was part of the program of Generalitat Catalunya Emprèn and it also had the support of the City Council of Lleida and the Parc Científic.

After the manager of the Parc, Josep Clotet, greeted the attendees, Toni Mates explained how to learn to develop leadership skills and proactive attitudes for exchange and commitment to generate customer confidence. The conference ended with a visit to the Parc Científic.

Mates is the author of The Gift of 21: Emotion Coaching and is considered an expert in the management of emotions.